Gaming News Canada
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Alberta, Advertising & the High-Stakes Fight Over Canadian Gaming
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Alberta, Advertising & the High-Stakes Fight Over Canadian Gaming

Episode 231

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Given the daily flurry of news, notes and quotes around the Canadian gaming industry, Steve McAllister brought back his media colleagues Geoff Zochodne (Covers) and Tom Nightingale (Canadian Gaming Business/SBC Americas) for an extended episode of the Gaming News Canada Show presented by Bede Gaming.

Among the stream of topics covered:

  • A postmortem on a busy Global Gaming Expo, including the piling on by the American Gaming Association and others against prediction markets over the three days of panels, fireside chats and speeches at the Las Vegas conference.

  • The latest on Alberta’s regulated market, including the comments of Service Alberta/Red Tape Reduction Minister Dale Nally on how many operators will be up and running (legally) by October 13, what the province can do when it comes to unlicensed operators moving forward, a federal bill to create guardrails around sports betting advertising, and possibly exploring the use of cryptocurrency in the gaming space.

  • Comments by AGCO boss Dr. Karin Schnarr at G2E about Ontario also seeking to deal more harshly with unlicensed operators.

  • The results from the Quebec provincial election and what that may mean for regulated gambling in La Belle Province.

  • The ongoing discussion around sports betting and igaming advertising by national TV networks and most notably TSN and Sportsnet.

  • Nightingale’s interview last week with Molly Cormier on the rebranding of the Canadian Lottery Coalition to the Canadian Alliance for Regulated Gaming and what that means.

  • And, a lengthy final segment on last week’s Supreme Court of Canada appeal hearing with some provincial lottery and gaming corporations pushing back against Ontario’s wishes for cross-borders gaming.


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Alberta’s move to a regulated iGaming model on the 13th July of this year represents a significant step forward for Canada’s digital gaming market, setting clear expectations for robust identity verification, fraud prevention and compliance from day one.

As the market takes shape, you can be confident you’re working with a proven partner. We already support more than 65% of licensed operators in Ontario, helping them meet FINTRAC‑compliant KYC requirements at scale, without compromising speed or player experience.

For more on GBG Plc, visit our website.


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To discuss our coverage of your company’s news and announcements and to become an advertiser on Gaming News Canada, please contact steve@gamingnewscanada.ca.

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