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When Ontario opened its doors to legal sports betting and igaming industry in April 2022, one of the first companies to provide its online slots products to the marketplace was Play’n GO. In May, the Swedish-born company announced a partnership with Loto-Québec to bring its products to the lottery corp’s customers in La Belle Province. And last month, just before the start of the Canadian Gaming Summit, Play’n GO became a member of the Canadian Gaming Association.
Saam Hafezi, the company’s North American business lead, and head of government affairs Shawn Fluharty took time away from their version of Meetings Madness during the summit to join us on the Gaming News Canada Show. Hafezi walked us through Play’n GO’s strategy for growing business in Canada and addressed the need for speed and delivering what the customers want in a highly competitive sector of the gambling industry.
Fluharty, who serves as the president of the National Council of Legislators from Gaming States, explained the challenges operators face in navigating the different sets of rules created by gambling regulators in U.S. states and Ontario.
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Play’n GO comes to Canada with online slots in Ontario and Quebec