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Since Ontario’s regulated gaming industry opened its doors in April 2022, there’s been a steady rise in the popularity and corresponding revenue from online gaming.
Paul Adams, the director of marketing operations for BetMGM, made his maiden appearance on the Gaming News Canada Show alongside the company’s PR/data insights manager John Ewing for a chin wag about the operator’s increasing investment in igaming via the launch of Lightning Storm and WOF Casino, and exclusive slots based on movies and TV Shows such as The Godfather and Charlie’s Angels. Adams also got into the partnership announced this summer between BetMGM and gaming casino content creator Brian Christopher.
Ewing returned to the podcast for a conversation on the wave of wagering around the early weeks of the National Football League season, and how its customers in Ontario engaging in four-down football. We also asked Ewing about the impact Shohei Ohtani’s season for the ages has had on the business of betting, and the potential excitement around a Dodgers (Ohtani)-Yankees (Aaron Judge) World Series.
Finally, Adams confirmed that BetMGM is among the operators paying close attention to plans for launching a regulated sports betting and online gaming marketplace in Alberta (we recommend our recent GNCS episode with Amanda Brewer and Phill Gray for more on the Alberta situation).
🎙️ Worth A Listen
Our most popular Gaming News Canada shows from the past few months.
The Betting Roundtable: Canada’s Future, U.S. Regulation, and Lisbon’s Industry Buzz - LISTEN
Bell bids adieu to MLSE ownership stake, leaving Rogers with majority - LISTEN
BCLC’s digital shift to ProLine - LISTEN
WagerWire Co-Founders on Growth, Fantasy, and the Future of Sports Betting - LISTEN
Betting on Alberta: A Deep Dive with Ron Segev on Gaming Law, Markets, and Canada’s Gambling Future - LISTEN
Paid Social Strategies in iGaming: Insights from Sportradar’s Michael Cryan - LISTEN
IC360 and IXUP Launch Self-Exclusion Program for Ontario’s Regulated Gambling Operators - LISTEN
Geoff Zochodne Talks DraftKings, Alberta and Jeff Marek - LISTEN
iGaming Ontario boss Martha Otton discusses Year 2, Alberta, and what’s next - LISTEN
BetMGM and the Taylor Swift, Caitlin Clark effect on women bettors, and betting on women’s sports - LISTEN
You’re invited to participate in the live Gaming News Canada Show every Thursday afternoon and become a featured guest on our podcast, released every Friday.
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